Business Classes

Social Media Photos and Marketing:
A How-To for the Busy Business Owner

You have a business and you're on social media, but you need help. You need a plan. You need practical advice you can understand that's easy to implement without a ton of experience or time. Be efficient. Be effective! You don't want to just be on social media. You want to be a major player. Not sure where to start? When should you post? What do you post? Find those answers and a strategic plan right here in this course.

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How to Take Better Photos for Social Media

So, you've got your social media marketing plan, but now what? You need images! If you are doing this one your own, taking photos for social media can be tricky. Not with this class! Learn how to compose your image, the best lighting set up for your images, and more.

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Social Media Photos and Marketing:
A How-To for the Busy Business Owner

This class is designed for new business owners and entrepreneurs who feel lost when it comes to social media. You have a business and you're on social media, but you need help. You need a plan. You need practical advice you can understand that's easy to implement without a ton of experience or time. Be efficient. Be effective! You don't want to just be on social media. You want to be a major player. Not sure where to start? When should you post? What do you post? Find those answers and a strategic plan right here in this course.

Lesson 1: What makes a great photo?
Let's take a look at images taken through specifically for social media and really set down some guidelines about what makes an image ideal.

Lesson 2: Lighting Techniques!
Learn how to light like a pro in all types of lighting situations.

Lesson 3: Understanding What Engages Your Audience
Have you been posting on your page to no avail? In the first section of this course, we will be discussing what your audience engages with.

Lesson 4: Timing, Timing, Timing 
Does the time of day you post actually affect your audience engagement? Of course it does! Let's talk about the best time statistically to post on social media.

Lesson 5: What to Post on Social Media 
Here's another big one! There are different kinds of post you can make on social media and each one has a very important to role to play. Let's talk about the differences. 

Lesson 6: To Automate, or Not to Automate 
Is it ok to schedule you social media post using a 3rd party service? Is it better to post on your own? Which services are better than others or is there a difference?

Lesson 7: Building your Social Media Marketing Plan 
Here's where we really dive in! We will discuss how to strategically plan out an entire month's worth of post in about an hour. You'll also walk away with the same templates I use to schedule my own social media structure.

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How to Take Better Photos for Instagram
(and other social media)

So, you've got your social media marketing plan, but now what? You need images! If you are doing this one your own, taking photos for social media can be tricky. Not with this class! Learn how to compose your image and the best lighting set up. We will also discuss white space and why it's important for your social media images.

Step 1: What makes a great photo?
Let's take a look at images taken through specifically for social media and really set down some guidelines about what makes an image ideal.

Step 2: Lighting Techniques!
Learn how to light like a pro in all types of lighting situations.

Step 3: It’s the Little Things!
Bottom-line, no matter what your skill level is or the type of camera you own, we will give you some solid tips and tricks regarding how to take better photos for your social media posts.

You’ll leave the classroom with inspiration to put that knowledge into practice! Join us!

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